Good Thinking People: A better way forward for health

Good Thinking People provide expertise through evidence based best practice giving you exceptional results.


We carry out robust, academically rigorous health economic evaluations, assessments, cost-effectiveness analyses, cost utility analyses and cost benefit analyses, which are now pre-requisites for price reimbursement approval and are key to the development of a successful, value-based pricing and market access strategy.  


Our sophisticated illness, disease and treatment predicitve models are built to the highest methodological standards, and can play a critical role in this process, providing powerful insights into real-world impact, as well as being a practical aid to decision-making for commissioning and access to appropriate care. 

Our Center for Excellence brings unparalleled Health Economics and Outcomes Research expertise and world-leading skills in best practice research to deliver compelling, relevant evidence and rigorous health technology assessments for more successful reimbursement and market access. 

As world leaders in evidence development and market access we have a deep understanding of your commercial needs.  Our local presence has allowed us to establish strong relationships with pharmaceutical companies, health commissioners and authorities, while access to the world’s largest patient-level datasets and the global experience of our highly-qualified experts extends our reach worldwide. 

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